Saturday, September 29, 2007

Domainer Stalkers?

 

Domainer Stalkers ?
By Adam Strong
Just saw this site pop up on my radar. KevinHam.ws. I'm sure it's more of a joke than anything but you never know. Watch out Kevin ! As they say, fame can come with a price. YIKES! domainers, kevin Ham, Miscellaneous, Up to the Minute ...

The man who owns the Internet, Inspiring Story for Entrepreneurs
By Mahesh M Piddshetti
Kevin Ham is a boyish-looking 37-year-old, trim from a passion for judo and a commitment to clean living. His drink of choice: grapefruit juice, no ice. His mild demeanor belies the aggressive, work-around-the-clock type that he is. ...

Business 2.0 Faces Extinction
By NewsMan
Writer Paul Sloan covered the internet industry for Business 2.0 and more specifically featured stories about domainers and the domain business and most recently Kevin Ham. This is a bummer in some ways for domain owners since well ...

Your Name = Your Brand
KevinHam.com, seems to be owned by Kevin Ham, PPC site (why waste traffic on a blog? ) SaharSarid.com, redirected to my blog. ChrisHartnett.com, owned by Chris Hartnett, PPC. LawrenceNg.com, owned by Lawrence Ng, no site ...

Finally, It's about Money!
By Ken Xu
Or, When Kevin Ham Said "I love OXOX blog!". I believe, a psychology effect will happen to his words and make you follow his words to the OXOX blog and begin to love the blog! Why? Simple reason... Because they are Fame-ous! Famous! ...

Thursday, September 27, 2007

Paid Link Management Easier Than Ever

Linkworth Announces a New Control Center

Linkworth, a leader in the search engine optimization and website marketing industry, launched its new website four months ago. The new site is sleeker and much more easily navigated, and Linkworth is now proud to announce the crowning glory of their new site--the new and improved Control Center.

(PRWEB) September 27, 2007 -- Linkworth, a leader in the search engine optimization and website marketing industry, launched its new website four months ago. The new site is sleeker and much more easily navigated, and Linkworth is now proud to announce the crowning glory of their new site--the new and improved Control Center.

When a user signs into their Linkworth account, the Control Center tells them everything they need to know about their account and gives them the power to modify their marketing strategy with a few simple clicks. The new Control Center is more user-friendly, with all the features front-and-center, increasing visibility and making it that much easier for Linkworth advertisers and partners to find the information they're looking for.

When a client logs into the Linkworth Control Center, they're now shown their account balance, monthly renewal, messages and alerts from Linkworth, and a list of featured partners. The Control Centered is designed to make planning and executing a marketing campaign with Linkworth a snap as technological advances open new horizons for internet advertisers.

"There was no doubt we needed a big update to our Control Center and website to keep up with the constantly changing web technologies," said Ron Wicker, President and Co-Founder of Linkworth. "While we are happy with the accomplishment, we're already working toward more improvements and preparing for what the web has in store for us around the next corner."

The new Control Center is just the latest innovation from
Linkworth, a company that has been on the forefront of website marketing strategies for the last several years. The site reorganization features new marketing products for both advertisers and partners, and an upgraded Control Center makes selecting products and partners so simple that customers will be able to execute a more directed campaign with as little trouble as possible.

"The new Control Center is just another step in the direction we're heading as a company. With the growing suite of products and services we currently offer, not to mention what is still in development, a more robust and user-friendly dashboard was a necessity," said Matt Stoddart, EVP of Sales. "It's a work in progress, but I'm very pleased with it."

Press Contact: Scarlett Tarjick
Company Name: LinkWorth
Phone: 2144403908
Website:
www.linkworth.com

Thursday, September 20, 2007

Moms Become Successful Entrepreneurs

New Internet Startup Helps Moms Become Successful Entrepreneurs

SimpleStartup.com invents software to streamline the startup, and management of businesses for mompreneurs, helping them make real income in less time.

Salt Lake City, UT (PRWEB) September 20, 2007 -- SimpleStartup, LLC today announced the beta launch of its web-based software, designed to simplify the process of starting a business. SimpleStartup empowers moms by helping them start their own business and offers a community of support to help them succeed.

SimpleStartup offers a unique combination of small business software, business training, and online community to help mompreneurs save money, and avoid common mistakes. "This is exactly what I've been searching for", commented one mother on the company's blog.

Moms can sign up for free, and experience what its like to be an entrepreneur. They'll join a community of moms who are starting a business similar to theirs. With virtually no risk involved, they'll have the opportunity to make money working part-time from home.

SimpleStartup gives moms everything they need to start their business, including: an e-commerce website, a simplified customer database, financial reports that are easy to understand, and the ability to easily manage orders, returns and taxes. Moms can choose from one of eight businesses - from starting a day care, to becoming a freelance writer, and be up and running in under ten minutes.

"We empower moms with the tools they need to realize their financial goals; giving them the freedom to live their dreams", said company founder Dave Martin. "Mothers who use our system will be up and running quickly, have the encouragement and direction they need, and be able to make the extra money they want to keep the balance and priorities that matter so much to them."

About SimpleStartup
SimpleStartup, LLC offers web-based software that simplifies the process of starting a professional, profitable business. It significantly reduces the risks involved with starting a business, helps eliminate common entrepreneurial mistakes, and provides a community of positive support for mompreneurs. For more information about SimpleStartup, visit
http://www.simplestartup.com.

Media contact:
Dave Martin
SimpleStartup, LLC
801-979-8587
dave(at)simplestartup.com

Press Contact: David Martin
Company Name: SimpleStartup, LLC
Phone: 801-979-8587
Website:
http://www.simplestartup.com

Thursday, September 13, 2007

Barstool Racing and Search Engine Races

Barstool Racing, Bar Stool Racing, Bar Stool Races, and Search Engine Races

I admit that I had not heard of barstool racing before hearing a commercial on the radio for Ask.com. In the commercial, the woman speaking is in customer support and talks about how popular Ask is getting and that she is getting more emails. Then she reads one and her voice changes to that of a young man. Yeah, somewhat surreal.

Anyway, his letter is to say how awesome Ask is, because he told his friend about something called "barstool racing" and his friend bet that it didn't exist. When his friend did a search on "his" search engine, all he found was some links. When the young man searched in Ask, he found listings, photos, blogs, and other things.

In my search for "barstool racing" in MSN. Google, Yahoo, AltaVista, Ask.com, Hotbot, Excite, Alltheweb, and SplatSearch.com, only SplatSearch failed to list www.barstoolracing.net is the first listing. Even SplatSearch had two listings for the search.

So does Ask really think their results are all that much better? After sucking for so many years and killing off the popular butler (The butler always did it for me...!), they suddenly seem to want our attention, but having a quality search product is not enough. No we have to endure misleading commercials like this one, garish and annoying ones like "Chicks with swords", and I think there was some other that I have successfully blocked from memory.

Ask may be succeeding, I don't know. All I can tell you is that I find their marketing either insulting or repulsive. They don't seem to realize that doing some more realistic and practical marketing would go much farther than what they are doing now. Getting people to try or switch search engines is easy, the hard thing would be getting them to stay. But if they have good results then that would not be that hard.

By the way, when are search engines going to start rotating their results? You and I both know that the same site as the top listing across all search engines is bogus. I'm sure that even for barstool racing there are several very good results that would deserve a turn in the top position, but for some reason, there is only room for one at the top. Until this changes, they will not best serve the needs of searchers or site owners, and will not help reduce the fight by everyone to be at the "top".

(hris

Monday, September 10, 2007

11 States Have Triple Digit Foreclosure Increases

ForeclosureS.com: August Report: 11 States Have Triple Digit Increases

September 10, 2007 - SACRAMENTO, Calif.--(BUSINESS WIRE)--Tens of thousands of Americans lost their homes to foreclosure in August and tens of thousands more face impending foreclosure, both signs the nation's foreclosure abyss has widened.

Already this year 355,624 homes have been taken back by their lenders following foreclosure, according to analysis of REO filings by longtime California-based foreclosure experts ForeclosureS.com. An REO (real-estate owned) filing is the final step in the foreclosure process and occurs when the bank or lender files notice that it has reclaimed a property for nonpayment of debt.

Despite highly touted government and private efforts to check the nation's upward spiral of foreclosures, 11 states have recorded triple-digit increases in REO filings so far this year vs. the same period last year. This fallout from the subprime loan debacle shows no signs of abating.

On a per capita basis, which measures the real impact of housing market trends, a little more than 4 of every 1,000 households in the United States have been lost to foreclosure this year. That's up from just over 3 homes per 1,000 during the same time last year, based on internal research from ForeclosureS.com's database of more than 3.5 million property listings.

Equally as troubling, pre-foreclosure filings - including notices of default and notices of foreclosure auction - continue to increase at an alarming rate. In fact, if the current trend continues, the number of homeowners in default on their mortgages in the United States since the beginning of the year could top 1 million by the end of October, according to a ForeclosureS.com analysis.

So far this year, 731,244 pre-foreclosures have been filed nationwide. That translates to nearly 10 out of every 1,000 households in trouble financially with their mortgages.

The nation's Northeast and Southeast regions have suffered triple-digit increases in per capita numbers of homeowners in pre-foreclosure this year compared with last. Pre-foreclosures in the Southeast - 14.2 filings for every 1,000 households - were up nearly 145% so far this year compared with the same period last year. The actual number of filings in the Southeast - 158,466 - also rose 145% to date over the same time in 2006.

The Northeast, which at midyear seemed to be on track to bounce back from the foreclosure abyss, showed a more than 116% increase in per capita numbers, with 8 of every 1,000 households facing mortgages in default. The actual number of filings in the Northeast - 95,528 to date in 2007 - is 120% higher than last year's number.

It's a dismal picture, but one that may get a bit brighter for at least some homeowners, thanks to changes in the Federal Housing Administration's lending practices as announced by President Bush last month, says Alexis McGee, president of ForeclosureS.com and author of the book, "The Foreclosures.com Guide to Investing: Making Huge Profits Investing in Pre-Foreclosures Without Selling Your Soul" (John Wiley, September 17, 2007). Although some homeowners will benefit from the plan, "Thankfully, though, Bush - along with Fed Chairman Ben Bernanke - rejected a wide-scale federal bailout of lenders and borrowers," says McGee. "After all, both groups, the government leaders agree, made their own financial mistakes."

Under Bush's plan to help homeowners trapped by subprime ARMs, those who qualify - roughly 80,000 borrowers - will be able to refinance into better and more affordable FHA-backed loans. Bush also wants to raise the FHA's disconnected from the current market (especially the coastal areas), maximum loan limit of $362,000. That will allow homeowners a chance at FHA loans in markets previously all but priced out, adds McGee.

"But new bailouts and proposals aside, just how bad are things likely to get before they start improving? That depends on what day it is and what reports come from what experts," says McGee. "The basic economy remains sound. The just-released Fed's Beige Book, which describes the economic conditions in regions around the country, points to the fact that while upheaval in the financial markets has made the housing slump worse, the overall economy hasn't been widely harmed."

"At almost the same time, though," McGee adds, "the National Association of Realtors reported that its pending sales of existing homes fell in July to the lowest level in nearly six years. Although the report did support the argument for an interest-rate cut - we anticipate the Fed will cut its benchmark Fed funds rate when it meets Sept. 18 - it also worried investors who are nervous about the housing market growing so weak that it drags the economy into recession."

The also just-released Mortgage Bankers Association's National Delinquency Survey for second-quarter 2007 singles out just four states, California, Florida, Nevada, and Arizona, as the drivers of soaring national foreclosure numbers. "Get rid of those states' problems and national foreclosure numbers actually would be down, the MBA says," adds McGee. "Of course, we can't do that, plus states like Ohio, Michigan, Tennessee, and others even the MBA admits have their share of foreclosure issues, too."

MBA's latest survey points to a 5.12% delinquency rate (seasonally adjusted) of all loans outstanding in the second quarter this year, up 28 basis points from the first quarter, and 73 basis points from a year ago. (1 basis point=0.01%; 100 basis points=1% change) That doesn't include loans in the process of foreclosure - another 1.4% of all outstanding loans.

Consider a few more numbers from ForeclosureS.com that help paint the picture of the size and extent of the subprime mortgage problem - a problem that will have to work its way through the system before things start looking up, adds McGee. These numbers are from John Robbins, chairman of the Mortgage Bankers Association, and are quoted from a letter he sent to Jennifer J. Johnson, secretary of the Federal Reserve's Board of Governor's in mid-August:

    * 4.9% of current homeowners are subprime borrowers with ARMs.
    * Of those subprime ARMs, 10.13% (or approximately 250,000 homeowners) are seriously delinquent or in foreclosure.
    * Delinquencies in the subprime market were significantly higher at the end of 2000 and in 2002 as compared with the first quarter of 2007, according to the MBA's National Delinquency Survey, the widely recognized, reputable authority on delinquency numbers.

Let's look at ForeclosureS.com August's default and foreclosure numbers: Among REO filings, states with triple-digit gains year over year are: California (with filings up 471%), Arizona (up 217%), Nevada (up 192%), New Mexico (up 157%), Florida (up 141%), Hawaii (up 138%), New Hampshire (up 119%), and Minnesota (up 112%).

    * On a per capita basis, states with the most people losing their home this year include: Louisiana (14.7 homeowners out of every 1,000 households in the state), Michigan (11.1 per 1,000), Nevada (11 per 1,000), Georgia (9.9 of every 1,000), Colorado (9.8 per 1,000), Indiana (8.8 per 1,000), Ohio (7.6 per 1,000), and Missouri (7.6 per 1,000).

    * Costilla County, Colorado, leads the nation in REO filings per capita so far this year with 256.2 of every 1,000 households lost to foreclosure. But in a bit of irony, that's actually down more than 33% from the same period last year.
    * Other leading counties with their per capita REO filing numbers year to date include: Valencia County, New Mexico (80.7 filings per 1,000 households); Mohave County, Arizona (38.4 filings per 1,000 households); Elko County, Nevada (38.2 filings per 1,000), and East Baton Rouge Parish, Louisiana (33.9 filings per 1,000 households).
    * States with the most pre-foreclosure filings per capita year to date include: Nevada (30.9 per 1,000 households); Florida (21.5 per 1,000); Colorado (16 per 1,000); Illinois (15.3 per 1,000); California (14 per 1,000); New Jersey (14 per 1,000); Arizona (13.5 per 1,000); Utah (10.6 per 1,000); Texas (9.2 per 1,000 households), and Tennessee (8.7 filings for every 1,000 households).

    * Counties with the highest per capita numbers of pre-foreclosure filings nationwide year to date and for the month of August include: Alpine County, California (45.5 filings per 1,000 households); Lee County, Florida (42.3 filings per 1,000); Pinal County, Arizona (40.4 per 1,000); Flagler County, Florida (40.2 per 1,000), and Clark County, Nevada (39.2 filings per 1,000 households).

Tune in to Alexis McGee on the Foreclosure Markets:

Don't miss Alexis McGee Live discussing the nation's foreclosure crisis and her white knight approach to pre-foreclosure investing - how to make big profits without selling your soul - coming Sept. 24 and 25 to a radio station in your area.

The Truth about Foreclosure-Investing:

Coming September 17th, Alexis McGee's new book: "The ForeclosureS.com Guide to Investing in Pre-foreclosures Without Selling Your Soul" John Wiley and Sons (paperback). Available at your favorite bookseller or here:

http://www.foreclosures.com/www/pages/Guide-to-Making-Huge-Profits-Investing-in-Pre-Foreclosures.asp (Due to its length, this URL may need to be copied/pasted into your Internet browser's address field. Remove the extra space if one exists.)

About ForeclosureS.com:

Sacramento-based ForeclosureS.com, publisher of foreclosure property information for more than two decades, has more than 3.5 million listings of current foreclosure filings covering nearly 1,600 major U.S. counties. To ensure accuracy, ForeclosureS.com bases its statistics on the numbers of formal notices filed against a property in the foreclosure process. In some states that can mean up to three filings against one property - notice of default, notice of foreclosure auction, and notice of REO - after a property has gone to foreclosure auction and a bank or lender takes possession of a property. In other states, it's only two filings - auction notice and REO notice. Whatever the case, the same property can be counted multiple times, and inaccurately skew the numbers. To avoid that, ForeclosureS.com reports only two sets of numbers, Pre-foreclosure (filings before foreclosure) and REO (after foreclosure) filings.

To get the details of what's happening with foreclosures and housing markets in your state, region, and county, including year-to-date and month-to-month comparisons per capita and in filing numbers, please visit
http://www.ForeclosureS.com/www/pages/pressinquiry.asp.

You can customize your search and analysis with just a mouse click.

For expert commentary please contact Alexis McGee, President, Foreclosures.com at alexis@foreclosures.com. For help in using our Press Inquiry or Statistics Pages please contact support@foreclosures.com.

Contacts

ForeclosureS.com
Alexis McGee, 916-860-1122
President
alexis@foreclosureS.com

Thursday, September 06, 2007

Public API and Developer Zone From ZoomInfo

ZoomInfo Releases Public API; Launches Developer Zone

Open API Provides Access to Extensive People and Company Information

Waltham, MA (PRWEB) September 6, 2007 -- ZoomInfo™ has launched a dedicated developer zone to provide several tools for developers to create applications leveraging ZoomInfo's semantic search capabilities and people and company information. The developer zone, http://developer.zoominfo.com, features ZoomInfo's public API, full documentation, a support forum and blog, and is a showcase for newly created ZoomInfo API applications. Companies including Amazon A9, Compete and Xing are already working with the beta version of the API.

ZoomInfo is a business information search engine that indexes the Business Web to quickly find information about companies and people. With the public API, developers can now create applications using many of the search engine's company and people search capabilities, as well as ZoomInfo's people and company profiles and company competitor information.

"Earlier this summer, Compete and ZoomInfo built applications using each other's API to cross-promote data and drive traffic," said Jay Meattle, product manager at Compete. "Integrating ZoomInfo's company information into Compete's website traffic profiles allows us to present even more valuable information to Compete.com users looking for competitive intelligence on individual companies."

"We realized that there are countless uses for the type of business information that ZoomInfo provides on companies, people and industries," said Russell Glass, vice president of products and marketing at ZoomInfo. "By providing a public API, our goal is to encourage new and innovative uses of our data and search capabilities. We look forward to seeing how creative the development community will be."

Full terms and conditions of the API access are available on the site. For more information, please visit:
http://developer.zoominfo.com.

About ZoomInfo
ZoomInfo is a business information search engine used to quickly find information about industries, companies, people, products and services. ZoomInfo is used by sales and marketing professionals to identify business opportunities, by recruiters to locate talent, and by anyone conducting in-depth research about products, services and businesses. ZoomInfo's semantic search engine continually crawls the Business Web – the millions of company Websites, news feeds and other online sources – to identify company and people information which is then organized into fresh, comprehensive and objective profiles. ZoomInfo currently has profiles on nearly 37 million people and over 3.5 million companies, and its search engine adds more than 20,000 new profiles every day.

According to Nielson/NetRatings, in April 2007 ZoomInfo was the fastest growing network in the country, with 276% annual growth. More than 4.5 million people search www.ZoomInfo.com every month. In addition, over 1,700 customers, including Yahoo!, Microsoft, Oracle, PepsiCo and 20% of the Fortune 500, use ZoomInfo's patented search tools. ZoomInfo is privately held and based in Waltham, Massachusetts.

Media Contacts
Kari Hanson, Director of Corporate Communications
ZoomInfo
781-693-7537

Rachel Labas, Senior Account Representative
Lois Paul & Partners
781-782-5000

Press Contact: Kari Hanson
Company Name: ZoomInfo
Phone: 781-693-7537
Website:
www.ZoomInfo.com

Tuesday, September 04, 2007

Why Don't Ads Pay For SMS messages?

This Conversations Is Brought To You By...

by Steve Smith, Tuesday, September 4, 2007
ACCORDING TO SOME RECENT STATS, there are over 20 billion SMS messages passing across the ether each month in the U.S. market alone. As the father of an adolescent, I am not surprised. I think my daughter's teen suitors alone account for a good chunk of that figure. The signature beeps my daughter assigns these incoming SMS flirts are bad enough even when she doesn't answer them right away. Just walking down the street, she sounds like a truck backing up.

But if you are a resourceful media innovator rather than the father of a teen girl, all of those SMS alerts sound more like ad inventory being wasted. It was only a matter of time before someone came along to knit this flow of messages into networked ad inventory. While I am sure there are others working on a similar idea, MoVoxx is the first company I have seen that is starting to serve ads into a collection of SMS publishers. Using inventory from SMS alerts by NASCAR, newspapers and some major league sports groups, MoVoxx is hoping to transform a 2-cent-a-message expense into a ten-cent-a-message revenue opportunity.

"We are able to charge high CPMs because most publishers have data on their cell phone users," says managing partner Alec Andronikov. In most cases, the publishers are getting just age, gender and zip code, but that is already enough to do more precise targeting than many mobile campaigns. When users opt into the NASCAR mobile alerts, for instance, the publisher gets basic demographics and zip codes. If NASCAR has 200,000 subscribers nationwide, there is enough mass there to net perhaps 80,000 users in a general geographic region for a supermarket chain to target. MoVoxx will split a CPM of up to $100 with the publisher. The company devised an opt-in series of alerts for dining out specials from Mercury News and nightlife offers for San Francisco Guardian.

Ultimately, MoVoxx should be able to fly campaigns across multiple publications as it aggregates audience. Of the many billions of SMS messages that are moving each month, Andronikov guesses that 500 million of them are some kind of publisher-pushed alert that conceivably could be sponsored. Right now, he claims about 3.5 million uniques with sports, travel, dating and newspapers comprising the largest content categories. The creative is a very simple call to action that has to occur in a limited 20 to 80 characters of space. The character limitation of an SMS makes it difficult to include a full URL link to the sponsor within the message, especially if you are trying to meter the response by sending the user to a precise and lengthy URL. Generally a reply to the alert will trigger a return message that then includes a link to a Wap page. Andronikov claims a response rate of 2.5% to 4% on the SMS ads.

This sounds like an ingenious plan to me. It gives publishers a revenue stream that only encourages more content development. For advertisers, it offers mobile targeting on a text platform that people really do focus on. Just given the brief, concentrated nature of an SMS message, those 4% response rates don't surprise me. It is almost impossible not to read the ad in the context of an SMS screen. The only downside to ubiquitous SMS ads is the larger issue of mobile ad clutter. As much as the sponsorship model makes such great sense for expanding a media platform like mobile quickly, it also stuffs even more promotions into a small space. Most of the consumer research we have seen shows little negative impact on carriers and publishers from mobile advertising. Indeed, I suspect that most mobile users don't mind a text link or banner ad in their WAP pages, and if marketers get the formats right, I imagine even some kind of mobile video advertising also will fly without much complaint. And generally, I am a big proponent of ad-supported mobile media. As much as I like having games, news, and some distractions on a phone, I don't believe these are high-value items to most users that a fee-based eco-system can bring to its full potential.

But there is the real risk of choking the platform with ads coming from too many directions at once. As each piece of the mobile media environment -- text, WAP, video, MMS, voice, games, etc. -- looks towards ad models, someone has to start asking how it all adds up in the user experience as she traverses the deck that she still pays $60, $70 or more a month to use. A single banner on a WAP site is no big deal. A three second pre-roll on a video clip (if marketers can be this disciplined) is also reasonable, as is a text ad on a search result or some branded entertainment slipped into a mobile video library. Without a shred of supporting evidence, however, I do have to wonder about the cumulative effect of consumers encountering ads at every turn.

At what point does the phone go beyond delivering welcome messages from NASCAR, and start looking and feeling itself like a NASCAR racer, stuffed to the windshield wipers with branding messages?

Post your response to the public Mobile Insider blog.

See what others are saying on the Mobile Insider blog.
Contributing writer Steve Smith is a longtime new-media consultant and columnist, and current editor of Digital Media Report for MinOnline.com and Mobile Media Report for TelecomWeb.com Contact him at popeyesmith@comcast.net. 

  Mobile Insider for Tuesday, September 4, 2007:
 
http://publications.mediapost.com

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