Panelists Think Links More Important Than Text

SXSW Interactive Panelists Urge to Write for People, Not Robots

 

Search engine marketers discuss a variety of methods to raise website awareness and rankings within search engines.

 

Austin, TX (PRWEB) March 29, 2007 -- Flooding web pages with keywords is not only user-unfriendly; it's also a waste of time. That was the message Search Engine Marketers William Leake and Kelly Meacham had for attendees of the 2007 South by Southwest (SXSW) Interactive Panel discussion "Making SEO and Usability Work Together."

 

"When it comes to natural search results it's really just a robot analyzing the HTML of a site, with external and internal links being much more important than the text on the page," said Leake, CEO and President of Apogee Search. Both Leake and Meacham expressed the need for website content to be tailored to the user and not the search engine. "Keeping users engaged, ultimately keeps them satisfied," Meacham added. "If a site is full of jargon serving as keyword density, a user's interest and/or sales are lost."

 

The SXSW Interactive Festival features five days of panels, keynote discussions, trade show and exhibition events. The wide variety of programming offered at SXSW Interactive in addition to the presence of SXSW Film and SXSW Music helps make it a completely original event. Together, Leake, and Meacham, have over two decades of SEO, web marketing, and website usability experience; and were happy to share their know-how to a room-overflowing crowd of 200+ people.

 

Attendance at the "Making SEO and Usability Work Together" power session was standing room only despite rainy weather conditions that dampened overall attendance that day. This impressive turnout reflects the intensity of interest in search engine marketing, as almost 90% of all websites are initially found through search engines. For those that missed the session, the SXSW website (www.sxsw.com) will be adding a podcast of the session in the near future.

 

As for better search engine optimization Leake stressed the importance of putting keywords within a website's title tags and letting in-bound links serve as the main bait for the algorithm robots. He explained this strategy by saying, "Google's search algorithms are constantly changing, and keyword density is only a small portion - typically no more than six percent -- of what drives those algorithm. Therefore, the most sure-fire way to keep up with their changing patterns is to always have a wide variety of outside sites linked to your site." Afterwards Leake closed the session by saying, "A proper site is one designed for humans and not robots. So if you want it to rank high and still be user-friendly, write fluidly and link constantly."

 

About Apogee Search                                                                                                                   
Apogee Search is a search engine marketing firm based in Austin TX, and was founded by early internet pioneers and McKinsey & Co. alumni. Since its inception in 2001, Apogee Search has rapidly grown to become the pre-eminent SEM agency in Texas. Focusing on a variety of search marketing methods that include: Paid Search (PPC), Natural Search (SEO), Affiliate Marketing, and Pay-Per-Call, Apogee Search's solutions are designed to drive qualified, targeted visitors to B2B and B2C websites for more leads, customers, revenues and profits.

 

About Expero Inc.                                                                                                           
Expero Inc is a website design, usability, and content development firm creating user experience solutions for software products and websites. Unlike traditional design and usability firms, which have a single point of expertise and focus on a portion of the user experience problem, Expero provides a user experience solution that strives to create a user-driven website on target with the needs and expectations of the client's audience.

 

CONTACT INFORMATION
CHRIS OSBORN
Apogee Search
http://www.apogee-search.com/
512-583-4200

Subscribe to Target Marketing or Deliver Remote Support for Free

 

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Over-Commitment to Buzz-Words May Stem From Damaged Digital DNA

 

space150 Starts 2007 with a Bang, Winning New Business from Andersen Windows, Dairy Queen, and Schwan's Home Service, Inc.

2006 was a dramatic year of growth for space150, and it set the stage for three new client partnerships we're excited to announce: Andersen Windows, Dairy Queen, and Schwan's Home Service, Inc.

Minneapolis, MN (PRWeb) March 29, 2007 -- 2006 was a dramatic year of growth for space150, and it set the stage for three new client partnerships we're excited to announce: Andersen Windows, Dairy Queen, and Schwan's Home Service, Inc.

All three brands are leaders in the offline world, and they have partnered with space150 to achieve their rightful place as leaders in the digital world. Whether through online, mobile, or other emerging technologies, these brands want to drive their respective industries into the modern age of marketing.

"We have always been proponents for digital-centric branding," says Billy Jurewicz, space150 CEO. "And clients are now starting to demand more of our services. Progressive marketers, in particular, are looking for interactive specialists who can lead them into the modern media world."

As a hybrid agency, tying the best creative practices with the latest technologies, space150 is perfectly positioned to capitalize on this strategy in a way traditional agencies simply can't.

"The concept of new world branding has evolved from traditional advertising," says Lori Yeager, space150 Strategy & Insight Director. "Historically, advertising has been more of a monologue--a singular message delivered to a mass audience. The introduction of new technologies has allowed for a true dialogue, a one-on-one interaction with the consumer at all touch points. It's about developing a real relationship based on give and take."

But we're not going to rest on our laurels; the name of our game is over-commitment to evolution. We've recently expanded our office space in Los Angeles. A New York office is on the horizon, as is a state-of-the-art digital production studio. And 2007 will bring continued growth and new opportunities to space150, challenging our team to take our creativity and service to the next level.

About space150
space150 is a full-service agency with digital DNA: we help create and upgrade brands to the modern world, with a focus on helping our clients realize a return on their digital investments. Our services cover everything from full branding and marketing to technical design and development.

For more information about space150, call Lindsay Wenner at 612.332.6458 or visit www.space150.com

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Press Contact: Lindsay Wenner
Company Name: space150
Email: email protected from spam bots
Phone: 612-332-6458
Website: http://www.space150.com/

Register A Domain For $35 A Year. Forward That Domain For Only $49 More!

Retro Domain Registration Prices and Domain Forwarding Fleecing Shock Internet Consultant!

On one forum yesterday, a visitor was looking for advice for domain registration, hosting, and forwarding. In the course of trying to help them, I went to www.Register.com to confirm something they said. They indicated that they were being charged a fee for forwarding a domain to their main domain. Since I had never heard of this, I doubted it was true. I couldn't find information about that easily, although I did receive a shock that they were charging $35 a year for domain registration! Since we all know the cost of a domain registration to a registrar is $6.00, I expect to see prices anywhere from $6.99 (www.Domainsite.com) to $15.00 (www.DirectNIC.com. With $9.00 ($8.88 at www.Namecheap.com ) being about average.

So I called www.register.com to ask about this and they did confirm that they charge $49.00 a year to forward domains. When I expressed my shock at this I was told that if someone paid for about 5 years of registration that they would forward it for free, or forward it with ads displayed.

Heck, I don't know, www.Register.com may be the best registrar around, but I still don't see how people can pay those kinds of prices today unless they are clueless or uncaring. So I thought I should post some kind of warning in hopes that people find it and void wasting their money on register.com's domain registration and domain forwarding service.

I use the other domain registrars mentioned above, and none of those links are affiliate links. I prefer www.Namecheap.com these days partly because the have a domain sales marketplace and provide free hidden WHOIS security with domain purchases.

Feel free to contact me if you have questions about domain registrations and hosting.

(hris

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China's .cn Internet Domains for Just $7.99

 

Pricing Promotion Sparks New Land Rush for China's .cn Internet Domain; US-based Registrar Offers Domains for Just $7.99

EnCirca (http://www.encirca.com), international Registrar for the .cn country-code top-level domain name, announces an 80% price reduction for companies and users residing outside of China. EnCirca is offering .cn domains for just $7.99, lower than normal pricing for .com domain names. The special promotion applies to a one year registration of all ASCII-based .cn domains. The promotion will end April 30, 2007. More details can be found at http://www.encirca.com.

Boston, USA (PRWeb) March 22, 2007 -- EnCirca (http://www.encirca.com), international Registrar for the .cn country-code top-level domain name, announces an 80% price reduction for companies and users residing outside of China.

EnCirca is offering .cn domains for just $7.99, lower than normal pricing for .com domain names. The special promotion applies to a one year registration of all ASCII-based .cn domains. The promotion will end April 30, 2007. More details can be found at http://www.encirca.com.

"China is determined that its .cn domain will compete with the .com domain name for companies and users striving to conduct business in China," says Tom Barrett of EnCirca. "This promotion will also attract more speculators into the market. If companies and brand owners have not protected all of their trademarks in the .cn domain, now is a good time to do so."

Trademark owners should not assume that their local intellectual property rights will prevail in China, as millions of business start-ups in China are claiming rights to domain names that may be trademarked in other countries. Google is discovering this in its efforts to claim the gmail.cn domain name.

The US$7.99 pricing includes all .cn extensions, including the 34 regional domains. The full list of regional extensions can be found at http://www.encirca.com/updates/cnindex.shtml

The .cn domain grew over 60% in 2006 to a total of 1.6 million domains, becoming the fourth largest country-specific domain. However, there are still more .com and .net registered domains in China than .cn. This promotion is designed to make .cn the dominant domain for ecommerce in China.

There are no restrictions on who can own a .cn domain name. This special pricing will generate a surge in new registrations for the .cn domain. Companies are urged to act quickly protect their trademarks, products and service names in the .cn domain name.

About EnCirca, Inc.
EnCirca, Inc., International Domain Name Registrar for the .cn domain, was founded in 2001 and supports many other top-level domains. As an ICANN-Accredited Registrar, EnCirca also supports generic top-level domains, including .travel, .jobs and .pro. For more information, please visit http://www.encirca.com.

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Press Contact: Tom Barrett
Company Name: EnCirca, Inc
Email: email protected from spam bots
Phone: 7814921315
Website: http://www.encirca.com

Domain Reseller to Auction RadioSatellite.com Domain Name

 

Super Domain Store Inc. to Auction RadioSatellite.com

Super Domain Store Inc., a domain reseller located in Pompano Beach, Florida, announced that it would auction off the domain name RadioSatellite.com on March 20, 2007.

Pompano Beach, FL (PRWeb) March 9, 2007 -- Super Domain Store Inc., a domain reseller located in Pompano Beach, Florida, announced that it would auction off the domain name RadioSatellite.com on March 20, 2007.

RadioSatellite.com is a highly desirable dotcom domain. "A quality domain name is imperative for success," said Scott Kowall, president of Super Domain Store. "Having the main keywords as part of the name is important for identification and search engine optimization. In real estate it is about location, location, location. The web is virtual real estate and a domain name is about location, location, location. A good domain name is one that people and search engines will find without branding."

The auction will be on eBay.com. Ebay is a trusted and reliable auction service.

"When it comes to domain names, .com is the gold standard," added Mr. Kowall, "Good dotcom domain name availability is becoming rarer and rarer, like good real estate, domain value goes up."

The former comedian created ComedyZine.com a decade ago and soon after started acquiring domain names. He now spends his time developing Websites for his various domain names. Kowall's sites are diverse, they include SuperDomainStore.com, XtremeCD.com, iHealthy.us and the adult DVD store KinkySexShow.com. He recently converted ComedyZine.com from a monthly comedy and commentary site to a comedy CD, DVD and T-shirt store. "Most of the comedy material is still on the site," Kowall adds, "Like NBC says, 'If you haven't seen it, it is new to you.'"

RadioSatellite.com is the ideal domain for satellite companies, retailers, content distributors and content providers. This is a rare domain name and this auction will be the only opportunity to acquire it.

More information on the domain auction is available at http://www.RadioSatellite.com and http://www.SuperDomainStore.com

About Super Domain Store Inc.
Super Domain Store Inc. specializes in the reselling of quality high profile domain names.

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Press Contact: Scott Kowall
Company Name: Super Domain Store Inc.
Email: email protected from spam bots
Phone: 954-946-7488
Website: http://www.SuperDomainStore.com

Blogger Conference to Help Create Tomorrow's Blog Stars

 

PostieCon '07 Blogger Conference Gathers Bloggers to Help Create Tomorrow's Blog Stars

Orlando conference attendees will learn from the best about creating blog uniqueness, value, and building traffic.

Orlando, FL (PRWEB) March 7, 2007 -- The renowned entertainment capital of the world, Orlando, is playing host to a gathering of rocks star and "want-to-be" rock star bloggers at PostieCon '07, a conference that is as much about serious fun as it is about learning and networking. The 2-day event, Friday, June 1 through Saturday, June 2, 2007, will feature networking opportunities, a VIP exhibition hall, and a variety of speakers representing the diversity of the blogging world.

Part conference, part party, PostieCon '07 will feature a variety of interactive events that embrace the concept of self expression and social networking. Days are packed with individual presentations, group discussions, and opportunities to meet and network with peer bloggers as well as the most popular internet personalities from around the world.
Those new to blogging can take advantage of a "Blogger Bootcamp" and get a blog up and running while at the event.

Keynote speaker Robert Scoble is number 9 on Forbes Top 25 Web Celebrities. Scoble is best known for his popular blog, Scobleizer, which came to prominence during his tenure as a technical evangelist at Microsoft. Additional speaker David Ponce is a web entrepreneur who took up blogging as a hobby over three years ago, and is now a full-time blogger and leader in the niche-marketed micro publishing business.

PostieCon '07, sponsored by blog advertisting network PayPerPost, is open to all bloggers from anywhere and everywhere, and is themed "You're a Rock Star" to emphasize the goal of helping bloggers create better, more well-known and more profitable web sites. The exhibition will feature the latest products and services that are essential for the blog industry's niche needs. Would-be participants can register and get more information at www.postiecon.com.

# # #

Press Contact: JASON OVITT
Company Name:
Email: email protected from spam bots
Phone: 847-955-0700
Website: www.postiecon.com

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Buy, Sell & Talk Domains - Nameslot.com - Domain Name Forums

Bring out your dead! (Links, that is...)

Some of you may remember Traffic Power (www.trafficpower.com) and how bad they were and how they moved to a new domain, 1p.com? Well I just happend to spot something to day in the www.dailydomainer.com newsletter that I get (Highly recommended!).

 

Top Domain Sales Feb 19 - Feb 25

Refresh.com $115,000.00
PopupBlocker.com $75,000.00
Moka.com $72,223.00
FreePornMovie.com $59,750.00
Career.net $52,500.00
Office.de $50,540.00
Submission.com $42,000.00
SexVedio.com $42,000.00
SexVidoes.com $41,250.00
Buff.com $40,500.00
BloodTest.com $40,251.00
LatinoPorn.com $40,000.00
FreePornoVideo.com $39,638.00
Maklare.se $39,366.00
Villa.de $36,383.00
NudeBollywood.com $35,250.00
Dressy.com $34,501.00
Hentei.com $30,250.00
BollywoodNude.com $30,250.00
XXXCams.com $30,000.00

Other notable sales include FruitGiftBaskets.com ($26,250), 1P.com ($20,500), Behind.com ($13,000), Utoob.com ($10,000), ESD.net ($7,500), Rental.info ($7,000), CharlesDarwin.com ($6,766), and Spanish domain Yell.es ($13,230).

Did you catch it? 1P.com ($20,500)!

I have nothing against the new owners, whoever they are, but I'm going to pull all the old links that I have pointing to the domain. There is a reason that the domain, a 2 character or NL.com went for so little, and that's because it's TAINTED.

(hris