Tuesday, December 27, 2005

Search Engine Marketing Firm on the Rise - Ropes and Cables Not Effective

 
Search Engine Marketing Firm on the Rise

Atlanta based Search Engine Marketing Firm c2innov8 accomplished many goals in 2005 and plans for a robust 2006.

Atlanta, GA (PRWEB) December 27, 2005-- "2005 was a dynamic year for c2innov8," said President Andrew Katz. "We achieved a number of key objectives this past year, in particular our client base grew exponentially and we formed strategic alliances with some amazing companies. However, we are most proud that our clients have experienced a substantial return on their investment from our services. In fact, many of our clients have hired more employees to keep up with their growth. Experts predict and I agree that in 2006 companies will continue to shift their advertising expenditures from offline to online. We are excited and ready for a robust 2006.”

About c2innov8:
c2innov8 provides search engine marketing services to clients around the country. c2innov8 was founded in 2002 and has since worked with numerous companies across many industries including legal, retail, technology, hospitality and financial services. We are different from most search marketing firms because of our focus on the bottom line. While many firms in our space focus on interim successes such as SEO rankings or PPC click through rates, we sell and deliver our services based on the impact to the bottom line, usually through sales leads or online sales. c2innov8’s founders and managing partners: Andrew Katz and Lachlan Brown have been involved with interactive marketing and ecommerce since the late 1990’s. Having seen some of the waste and inefficiencies of the dot com years, Andrew and Lachlan have dedicated themselves to implementing highly effective and measurable forms of Internet marketing for clients, including search engine, affiliate, and email marketing. To discover c2innov8 visit http://www.c2innov8.com

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Press Contact: Andrew Katz
Company Name: c2innov8-Leaders in Search Engine Marketing
Email: email protected from spam bots
Phone: 404-447-7715
Website: http://www.c2innov8.com

 

Friday, December 23, 2005

Search Engine Optimization Company Making Waves in Puerto Rico

 
Search Engine Optimization Company Making Waves in Puerto Rico

Crawlability Inc. Wins 3rd Place in Enterprize 2005 Competition and Announces Plans for Fast Growth in 2006.

Mayagüez, Puerto Rico (PRWEB) December 24, 2005 -- Fueled by the momentum of their EnterPRize 2005 win, the Crawlability executive team has aggressive plans for growth in 2006.

Judges for the Grupo Guayacan, Inc., EnterPRize 2005 Competition selected Crawlability Inc. for a 3rd place finish at the Puerto Rico Venture Forum Summit on December 13, 2005. Crawlability will receive $10,000 plus in-kind prizes from the competition sponsors.

"Being selected as one of the winners of the competition is a fantastic opportunity for us. My team feels an overwhelming sense of accomplishment right now." says Crawlability President, Juan Muriente.

"Because of the successful launch of our first product in September, we've already started to see the positive results from all of our hard work. Now, being recognized by such an esteemed group of business professionals and successful entrepreneurs really is the icing on the cake. They see the scope of the opportunity we have identified in the Search Engine Optimization arena, and have given us tremendous input in how to secure a successful future for our company."

Vice President, Ilia Muriente notes that Crawlability was primarily focused on R&D in 2005, but that 2006 will show a partial transition of focus from building the core technology to marketing. To do so will require the Crawlability team to grow.

"2006 is going to be exciting. We have many milestones to achieve, such as the launch of two more software products in the 1st quarter. We are well positioned to achieve all of our objectives and we will be expanding the team to ensure that we have the resources to do so effectively." she says.

Crawlability's vBSEO software stands for "vBulletin Search Engine Optimization". vBSEO is designed as a plugin application for vBulletin, 3rd party Web forum software provided by Jelsoft Enterprises Ltd of the UK.

With over 30 different types of software for forums alone, Crawlability's technology has millions of prospective customers who are managing Web publishing assets and dealing with the difficulty of harnessing organic search engine traffic.

The applicability of the technology to other types of publishing platforms such as blogs, content management systems (CMS), e-commerce product catalogs, and general publishing platforms is going to keep Crawlability very busy in the New Year.

More information about Crawlability Inc. and vBSEO can be found on their website at http://www.crawlability.com.

Crawlability Inc. is an Internet software company based in Puerto Rico that delivers search engine optimization solutions for 3rd party Web publishing systems such as forums and blogs. Launched in 2005, Crawlability's first software release, named vBSEO, is already helping hundreds of vBulletin powered Web forums gain more visitors from search engines such as Google, Yahoo, & MSN.

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Press Contact: Juan Muriente
Company Name: CRAWLABILITY INC.
Email: email protected from spam bots
Phone: 787-255-1344
Website: http://www.crawlability.com

Monday, December 19, 2005

Facts on Holiday Pay Per Click Fraud

 
Holiday Pay Per Click Fraud on Ad Clicks? What Are the Facts?

While the holiday season takes shape, Pay Per Click will no doubt play a major role for much of the online sales generated, but at what cost to the advertiser? Pay Per Click fraud is expected to be bigger than ever this holiday season.

Newark, NJ (PRWEB) December 19, 2005 -- While the holiday season takes shape, Pay Per Click will no doubt play a major role for much of the online sales generated, but at what cost to the advertiser? Pay Per Click fraud is expected to be bigger than ever this holiday season.

While the holiday season takes shape, Pay Per Click will no doubt play a major role for much of the online sales generated, but at what cost to the advertiser? How many of the clicks are even real? The consensus seems to be around 50% according to most of the rising anti-fraud companies stepping into the fray to advise their clients. That means that, while the click value may very well be accurately assigned by the market, the other half or more of the clicks this holiday season will be outright phony, which will cost advertisers big time, especially mom and pops who might be caught off guard.

A small article on an SEO website (http://www.seochat.com/c/a/Search-Engine-News/PayPerClick-Destined-to-Evolve-into-PayPerAction/) takes the credit for the title “Pay Per Click Destined to Evolve Into Pay Per Action?” , but not necessarily the idea. Froogle is an eBay skip away as it is, but it doesn’t’ go the whole nine yards. Local Pay Per Call and other options have been around for some time now. We’re all just waiting for something serious to pull PPC down before we will be able to get behind a new medium, it would seem.

Most Internet Yellow Pages are flat, static, and interactively stale. U.S. advertising in Yellow Pages equaled $15 billion last year according to Kelsey Group. One out of four Internet searches is for local information. Searches for local information are likely to increase by around 33% a year, while use of the printed Yellow Pages dwindles by 4% annually, according to Kelsey. With billions of dollars of local advertising at stake, everyone's stepping up to address and tackle the local search challenge.

Traditional search engines and web directories use automated information retrieval systems to display content relevant to a user's search request. Eliminating the many difficulties and problems that are encountered and arise from the various automated tools that try to properly interpret unstructured user queries is also a challenge, leaving us to wonder how engines heavily invested in PPC and non-local approaches will fare on tomorrow’s local-focused Internet, especially as PPC behemoth Google is now fighting off litigants in court in class action suits revolving around click fraud as this is being written.

So what, if any, are the real detractions of Pay Per Action? Well, users may just have to reveal their identity as opposed to anonymous PPC, but most likely on secure servers which is no different than the part where you fill out the order form with your address and credit card information. If you’re comfortable with your favorite merchant or product carrier knowing your personal information, then there really is no problem for the consumer there. How about on the advertiser end? The only likely problem is if Pay Per Action advertisers fail to understand the medium, which requires up front information about the user. Ultimately, credit cards, as already done in many situations, confirms one’s identity quickly and accurately enough for most of us in today’s society, and poses little problems for even the guy who buys survival equipment from his camouflage lined computer chair.

One dot com pundit (http://www.imediaconnection.com/content/4663.asp) has noted a key factor being the distribution of broadband connection to the Internet, providing “always on and always connected” access to the Internet in every home that formerly would have pulled out the worn phone book to contact a local business. This is a notable factor, as connecting at cost each time is a detraction for homes not yet plugged in 24-7. This isn’t a flaw in local search, per se, but just a small delay that will probably diminish rather quickly in the next 5 years or less, according to Jupiter Media (
http://www.jupitermedia.com/corporate/releases/05.08.23-newjupresearch.html), who states that broadband will likely include 80% of all Internet users by the year 2010. With 43% already getting online via broadband [Jupiter, it would seem that the end of PPC is nearing indeed, and with it, click fraud.

Imagine a holiday season not that far away, maybe even December 2006, when the majority of clicking doesn’t automatically spend the marketing budget of the advertiser until the purchase is made. The PPC guys will lose their corner on online advertising, but the consumer and businesses will both profit when neither is forced to pay extra for the Pay Per Click’s darker side. Then clickmen will have to go back to less relaxed methods of robbing and stealing during the holidays, and simply drop the TV set when the sirens start to sound, or else get legitimate jobs, instead of fueling a rogue corporation’s offshore antics.

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Press Contact: Luis Pereira
Company Name: Ask Poodle, Inc.
Email: email protected from spam bots
Phone: 201-312-1115
Website: http://www.AskPoodle.com

ASP SEO Tool For All-in-One Search Engine Optimization From ClickSplash.com

 
All-in-One Search Engine Optimization (SEO) Tool: ClickSplash.com

Info Cubic LLC has announced the release of a revolutionary new all-in-one Search Engine Optimization (SEO) tool called ClickSplash.com. ClickSplash is an ASP (application service provider) system that allows users to automatically optimize their own websites in an effort to improve their ranking on the major search engines.

(PRWEB) December 19, 2005 -- Info Cubic LLC, a worldwide leading SEM (Search Engine Marketing) consulting company, has announced the January 2006 release of a revolutionary new all-in-one Search Engine Optimization (SEO) tool called ClickSplash.com. ClickSplash’s one-of-a-kind product is an ASP (application service provider) system that allows users to automatically optimize their own websites in an effort to improve their ranking on the major search engines. By improving their website’s ranking in the major search engines, ClickSplash users can help increase their site’s traffic.

Search Engine Optimization is one of the hottest markets in website promotion. ClickSplash’s innovative product aims to help web beginners and business owners to take on traditional SEO companies. Traditional SEO services typically cost several thousand dollars and can take weeks to be completed. ClickSplash provides its SEO services at a much lower cost to users (starting at $59 per month) and allows users to analyze and optimize their existing websites in less than 15 minutes. Furthermore, ClickSplash provides Keyword Effectiveness Index (KEI) analysis tools, search engine ranking reports and several other tools to help users analyze and track their websites’ optimization. These additional services are provided free of charge as part of the ClickSplash service. ClickSplash is touted as the first true “do-it-yourself” service of its kind to provide an all-in-one SEO website marketing tool. The difference between ClickSplash and traditional SEO do-it-yourself services is that the ClickSplash system not only teaches users how to optimize their website but also analyzes and automatically optimizes the user’s existing website. The user can then upload their newly optimized website and then track it’s ascension in the major search engine rankings.

ClickSplash has several different target markets. The primary target market is individual users or small business owners who are looking to improve their website ranking in a cost-effective and efficient manner. ClickSplash does not require any prior knowledge of SEO, nor any particular website expertise. Another target market is the SEO companies themselves. Traditional Search Engine Optimization is a timely and labor-intensive process. By utilizing ClickSplash’s system,
SEO companies can provide their same services with less manpower and costs involved. What used to take weeks to accomplish could be done in less than 15 minutes for much less cost.

About Info Cubic

Info Cubic is a nationwide Website Marketing company that has been on the leading edge of Search Engine Marketing since its inception in 2000. Info Cubic is a global company with office locations in the US, China and Japan. Info Cubic provides its website marketing expertise to over 250 companies worldwide. Visit www.clicksplash.com for additional information.

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Press Contact: Dan Mayer
Company Name: INFO CUBIC
Email: email protected from spam bots
Phone: 303-220-0170
Website: www.clicksplash.com

Internet Marketing Experts Make a Book a bestseller in One Day

 
How a Group of Internet Marketing Experts Make a Book a bestseller in One Day

Internet marketing experts reveal how people can learn to instantly become bestsellers.

(PRWEB) December 19, 2005 -- Quote-A-Quote (www.quoteAquote.com) by Michael E. Ruge became a number 1 selling book on Amazon (www.Amazon.com) Thursday December 15, 2005. A few months earlier, a team of book and internet marking experts, headed by Mark Victor Hansen (co creator of the popular Chicken Soup for the Soul series) headlined unique brainstorming sessions offered by the seminar group Small Seminars (www.SmallSeminars.com). To prove to the seminar’s attendee’s that their marketing strategies were not only amazing in theory, but in practice, they choose to demonstrate them using seminar attendee Michael Ruge’s Quote-A-Quote book. They choose a day when they could combine their efforts, December 15, and on that day, made Quote-A-Quote the #1 book on Amazon.com.

“I used to think there was nothing like the feeling of seeing your first book come off the press…” says Michael Ruge, “…but I’ve come to realize seeing your book become a bestseller right in front of your eyes is far more exciting”. The tactics used to propel any book to bestseller status were shared by the guest experts to a group of ten attendees at the October book marketing session of Small Seminars. “They gave me a plethora of valuable tips and tactics, as well as that much-needed kick in the butt, to finally launch my program after four years of closeting myself in an ivory tower and writing my book” proclaims Connie Bennett, author of Sugar Shock! and Small Seminar attendant.

As the name implies Small Seminars is unique as it limits their number of attendees in order for each participant to receive the individual attention required by experts to develop their particular strategy for success. “Having attended countless seminars myself, I realized the information I was receiving was valuable, but not personable” explains Elly Ruge founder of Small Seminars. “Too often I was leaving these with knowledge, but no particular game plan tailored to my needs. Small Seminars became my solution and our results prove it. Now let it be yours” concludes Mrs. Ruge.

The next event to be hosted by Small Seminars has been dubbed the “eBay Cruise”. From February 5-12, real eBay successes will be teaching participant how to create their own profitable eBay businesses aboard the luxury cruise liner “Star Princess” (www.Princess.com). This perfect mid-winter Caribbean holiday cruise will combine fun-in-the-sun, with powerful eBay strategies in a relaxed environment. www.MyeBayCruise.com for more.

About Small Seminars

Small Seminars (www.SmallSeminars.com) is a new unique seminar experience. Normally hosted at the luxurious Shawnigan Shores Retreat (www.LakeBB.com), Small Seminars offer participants personal interactions with world leading experts. The exceptional quality of these seminars is reflected in their environment and concept. Only ten pre-approved participants are welcomed insuring speakers can address everyone’s specific concerns. The lakeside wilderness setting offers a causal atmosphere allowing interactions with speakers to take place fireside, on the dock and even over breakfast. The experience is all-inclusive meaning once aboard all your needs will be taken care of, including haute cuisine, luxurious accommodations, and unlimited spa treatments. At Small Seminars our focus is you.

Contact:
Elly Ruge
(250)733-2233

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Press Contact: Nicolas Gremion
Company Name: SHAWNIGAN SHORESS
Email: email protected from spam bots
Phone: 250-733-2233
Website: www.smallseminars.com

Wednesday, December 14, 2005

Online Advertisers Embrace Software Solution to Combat Click Fraud

 

Online Advertisers Embrace Software Solution to Combat Click Fraud

Online retailers and other Internet-based companies that use PPC advertising are increasingly concerned about “click fraud,” a phenomena that occurs when a company repeatedly clicks on a competitor’s ads to drive up advertising costs, or when an affiliate repeatedly clicks ads on its own site to increase its commission. Complaining that PPC advertising venues such as Google do little to combat click fraud, Internet advertisers are embracing ClickFraud247.com, a software solution that identifies potential click fraud and provides advertisers with reports alerting them to suspicious activity.

Clearwater, FL (PRWEB) December 14, 2005 –- Cyber Monday, the Monday following Thanksgiving, marked the peak of the online holiday shopping season, and research firm ComScore Networks projects online consumer spending for the holiday season will reach $19 billion, a 24 percent increase from last year. Despite record sales, online retailers can’t help but notice that their bottom lines may be seriously impacted by runaway price-per-click (PPC) advertising costs.

Online retailers and other Internet-based companies that use PPC advertising are increasingly concerned about “click fraud,” a phenomena that occurs when a company repeatedly clicks on a competitor’s ads to drive up advertising costs, or when an affiliate repeatedly clicks ads on its own site to increase its commission. Complaining that PPC advertising venues such as Google do little to combat click fraud, Internet advertisers are embracing ClickFraud247.com, a software solution that identifies potential click fraud and provides advertisers with reports alerting them to suspicious activity.

Ashley Woodyatt, a 26-year-old British entrepreneur, developed ClickFraud247.com after seeing his PPC advertising costs skyrocket. “Click fraud is a very serious problem,” says Woodyatt. “Once I implemented ClickFraud247, I was able to pinpoint and stop repeat clickers. As a result, my PPC advertising costs dropped by 20 percent.”

ClickFraud247.com analyzes every click on a client’s PPC advertising, and provides clients with reports detailing the date and time of each click, as well as the IP address of the clicker and the site where the advertisement appeared. It also provides visitor alerts, so that if the same IP address clicks on an ad several times, a pop-up window will appear on the user’s screen that recommends the user bookmark that site.

Londoner Carol Brown attests to the effectiveness of ClickFraud247.com. “At first I was very skeptical about click fraud, but the software has reduced my monthly advertising costs by 20 percent,” she says. “It’s well worth paying the monthly subscription.”

ClickFraud247.com offers their software for a flat $30 monthly fee for up to 3,000 clicks, or for volume users, a flat one-cent per click rate. “ClickFraud247.com is designed to save companies money and improve their profit margins,” says Woodyatt. “We provide a low cost solution that saves PPC advertisers a fortune.”

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Press Contact: Nina Ruley
Company Name: IN TOUCH MEDIA GROUP, INC
Email: email protected from spam bots
Phone: 727-465-0925
Website: www.ClickFraud247.com

Ending the Frustration of Broken Links on the Internet

 
Ending the Frustration of Broken Links on the Internet

New real time, interactive link monitoring tool from Scotland makes clicking through to page not found errors a thing of the past.

(PRWEB) December 14, 2005 -- SiliconGlen.com Ltd launches innovative new broken link prevention software for Webmasters. The Broken Link Preventer tests the destination of every link on a website in real time and only allows the destination of the link to be accessed if it will succeed. This puts an end to websites linking to empty content.

The Broken Link Preventer shows a friendly page explaining the problem if the link is broken and offering helpful alternatives to the customer.

Unlike conventional link checkers, the Broken Link Preventer does not require a Webmaster to modify the destination of a link for a customer to receive useful content. The Broken Link Preventer also gathers statistics in real time to indicate which links are no longer linking to active content and how often these links are being accessed. Finally the Broken Link Preventer allows information to be gathered in real time as to where customers go after leaving a company's web site.

The tool, which is installed on the server running the website, does not require cookies, works on all major browsers and server platforms and does not load the server or interfere with existing web statistics. It does not require any content management software.

About the Broken Link Preventer
Product page
http://www.siliconglen.com/software/links.html

About SiliconGlen.com Ltd
SiliconGlen.com Ltd is based in Scotland and specialises in the development of innovative software solutions across a wide range of applications.
http://www.siliconglen.com/

About Craig Cockburn, M.Sc, MBCS.
Craig Cockburn is a Director of SiliconGlen.com Ltd and is the founder of the UK's first guide to getting on the Internet. The winner of a recent national e-commerce competition, he is a graduate of Edinburgh and Napier universities.
http://www.siliconglen.com/craig

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Press Contact: Craig Cockburn
Company Name: SILICONGLEN.COM LTD
Email: email protected from spam bots
Phone: 0870 0557760
Website:

Tuesday, December 13, 2005

Pricefish.com Comparison Shopping Website Campaign Increases Traffic Rank by Over 3,300 Percent

 
Pricefish.com Comparison Shopping Website Reports Branding Campaign Increases Traffic Rank by Over 3,300 Percent

Advertising and promotion efforts include a New York focused radio campaign, a “Holiday Haul” sweepstakes during December and online advertising, all designed to drive web site traffic and build brand awareness for Pricefish.com.

New York, NY (PRWEB) December 13, 2005 -- Pricefish, Inc. creator of Pricefish.com, an innovative online comparison shopping and information delivery tool, reports today that its daily traffic rank, as measured by Alexa.com, has increased by over 3,300% from levels three month ago. Three-month Alexa.com measurements or Pricefish.com show that Reach is up by over 1,800% and Page Views are up by over 150%.

Pricefish has been working to enhance their comparison-shopping website and build brand awareness in preparation for the Holiday shopping season. The current campaign includes radio advertising on Infinity Broadcasting station, 1010 WINS-AM Radio in New York, a “30 / 30 Holiday Haul Sweepstakes,” and online banner advertising. The overall theme of the radio campaign is “Before you shop online, Pricefish It First at Pricefish.com,” which will be reinforced by four different radio spots airing throughout the month of December.

“We are very pleased with the response of our current marketing and branding efforts. In a very short timeframe we have been able to achieve increased visitor traffic and page views. Our Alexa.com traffic rank, reach and page views continue to show dramatic growth over the previous measurement period. Pricefish.com has also been successful in attracting a number of new merchants, said Mark Dresner, President of Pricefish.

Millennium Communications, Inc. is responsible for creating and coordinating the Pricefish.com radio campaign, sweepstakes and online advertising. "Millennium is uniquely qualified to help Pricefish.com position itself in this exploding marketplace,” said Millennium’s president Patrick Macri. “Pricefish.com embraces the online world as a key component of their tactical marketing strategy. Millennium continuously works with Pricefish to maximize both consumer and merchant acquisition and retention while keeping a keen eye on return on investment.”

“This is just the beginning for Pricefish.com,” declared Mark Dresner. “We believe that one day people won’t shop, instead, they will Pricefish!”

About Pricefish, Inc.

Pricefish, Inc is the creator of Pricefish.com, an innovative online comparison-shopping and information delivery tool, which assists online shoppers to easily find, compare and purchase items from a variety of online merchants. Shoppers can search for items in a number of categories including: Photography, Electronics, Apparel, Jewelry, Home and Garden, Computers, Movies, Toys, Tools, Appliances, Luggage, Furniture and much more.

Pricefish.com streamlines the process of comparing product features and finding the best overall price, for millions of products in a number of different categories, from customer-rated merchants. In addition, Pricefish.com incorporates unique multi-media features and other useful content all designed to achieve the ultimate shopping experience – for both consumers and merchants. For more information about Pricefish, Inc. please visit: www.pricefish.com

About Millennium Communications Inc.

Founded in 1993, Millennium Communications Inc. is an Integrated Communications company specializing in Marketing, Advertising, Promotional Marketing, Interactive Technology and Managed Hosting.

Millennium clients include American Greetings, America Online, Boboli, Kraft Foods and Thomas’. The company has also won numerous Industry awards in recognition of its work. For more information about Millennium Communication please visit www.millenniumweb.com

Contact: Pricefish, Inc. Investor and Media Relations Department - Telephone: (646) 330-4972 - Fax: (480) 275-3645

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Press Contact: Media Relations
Company Name: Pricefish, Inc.
Email: email protected from spam bots
Phone: 646-330-4972
Website: http://www.pricefish.com/

Imulus ClickDepth Manager Recognized as Qualified Google Advertising Professional

 
Imulus ClickDepth Manager Recognized as Qualified Google Advertising Professional

Interactive agency is one of the first to mix certified search engine marketing with website design and development.

Boulder, CO (PRWEB) December 13, 2005 -- Imulus, a design and interactive agency has recently announced that it's ClickDepth™ manager has passed Google's certification program for AdWords pay-per-click (PPC) management.

"The search engine marketing industry is in serious need of standards which all customers can understand. We are excited about being certified early adopters of these standards and we firmly believe our clients will benefit," states George Morris, Client Service Manager and AdWords Professional.

The Google Advertising Professional program was created for managers who want to manage multiple AdWord client accounts. The certification process involves online training, proven management of existing accounts and a minimum total spend for the company's combined accounts. Qualified Advertising Professionals need to understand all aspects of pay-per-click (PPC) management as well as cost-per-thousand (CPM) management or site-targeted advertising.

About Imulus
Imulus is a design + interactive agency building the next generation of websites and marketing initiatives by integrating strategy, design and user-experience in all aspects of corporate communications. Their suite of services include website design & development, marketing communications, and search engine marketing and optimization. For more information visit their website at http://www.imulus.com

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Press Contact: George Morris
Company Name: Imulus
Email: email protected from spam bots
Phone: 3032470550
Website: http://www.imulus.com

Wednesday, December 07, 2005

Did-it Search Marketing Hires Brian Silver as Chief Operating Officer

 
Did-it Search Marketing Hires Brian Silver as Chief Operating Officer

Did-it Search Marketing adds online media veteran Brian Silver, formerly of Ask Jeeves/IAC to executive team as COO.

Rockville Center, NY (PRWEB) December 7, 2005 -- Did-it Search Marketing (www.did-it.com) officially announced today the hiring of its new Chief Operating Officer, Brian Silver, formerly of InteractiveCorp. Mr. Silver brings an extensive executive-level operations background to the Did-it team. He will be responsible for overseeing client services, strategy, analytics, product development and technology solutions.

“Brian is an expert on client-centric product management and operations,” explains Did-it CEO Bill Wise. “I can’t think of anyone I’ve worked with who’s as effective at translating client needs and company philosophy into an efficient company architecture. It’s great news for Did-it clients and for the further evolution of our S.A.T. methodology.” SAT Search Methodology is Did-it’s unique search approach, integrating best-of-breed Strategy, Analytics and Technology in one search marketing firm.

“The marketplace is thriving with search marketing opportunities. I am delighted to be joining the best full service SEM company in the space during this period of tremendous growth and expansion,” said Brian Silver. “I am proud to surround myself with the tremendous talent Did-it has attracted and trained thus far, and look forward to adding new staff to maintain and grow our leadership position.”

Silver comes to Did-it Search Marketing from his position as Vice President of Operations for IAC Advertising Solutions, formerly AJinteractive (the advertising solutions and sales division of Ask Jeeves). Previously, Silver was Vice President & General Manager for MaxOnline where he facilitated the merger between interactive advertising firms L90 and DoubleClick Media. Prior to MaxOnline, Silver was Senior Product Manager for NOVO Media Group, now Semaphore Partners, where he developed large-scale websites for a high-end client list including Procter & Gamble and General Motors. Silver also has eleven years in operations management for manufacturing firms.

About Did-it Search Marketing:
Did-it Search Marketing (www.did-it.com) a recognized leader in the Search since 1996, drives sales and profit growth, market share and return on marketing investment for over 200 clients including E*TRADE FINANCIAL and Cingular Wireless. In 2004, Jupiter Research ranked Did-it the Number One Search Engine Marketing firm for technology and market suitability. www.did-it.com (800)-932-7761

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Press Contact: Mike Ford
Company Name: DID-IT.COM
Email: email protected from spam bots
Phone: 781-248-4044
Website: www.did-it.com

Tuesday, December 06, 2005

Free Link Building Guide Offers Ranking and Web Traffic Tips

 
Complimentary Link Building Guide Offers Ranking and Web Traffic Tips

Web site marketers can register for a complimentary guide that has many link building tips to improve search engine rankings.

CLEVELAND, Ohio (PRWEB) December 6, 2005 -- A new link popularity building guide can assist online marketers as they maximize their search engine optimization programs.

"Tips for Ranking and Traffic Success," a complimentary guide from Cleveland, Ohio-based Fathom SEO, was published today. It offers marketers sensible link popularity building options.

Register for your copy at: http://www.fathomseo.com/forms/link-popularity-building.asp

"Link building takes a lot of time, but it's worth it if you know what you're doing," said Michael Murray, Fathom SEO's vice president. "Rankings and traffic can increase if you at least try some of these ideas."

The guide covers how to find places willing to link to Web sites, effective ways to request links, and how to leverage industry expertise to build links and get leads at the same time. It also features a checklist with key questions involving link building knowledge and training.

Murray is available to discuss the guide, search engine marketing tactics and related trends. He can be reached at 216.861.5951 ext. 111.

Fathom SEO (www.fathomseo.com) is a market-leading SEO firm dedicated to search engine marketing (SEM), with an emphasis on natural search engine optimization (SEO) services. As an optimization firm, Fathom SEO provides link popularity, pay-per-click (PPC) management, web analytics, custom web site development and permission-based marketing services.

Clients include Eaton Corporation, The Cleveland Clinic, Little Tikes, Sauder, Bissell, Darice and FedEx Custom Critical.

A search engine marketing firm, Fathom SEO has seasoned and knowledgeable SEO consultants with diverse skills.

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Press Contact: Michael Murray
Company Name: Fathom SEO
Email: email protected from spam bots
Phone: 2168615951-111
Website: http://www.fathomseo.com

Monday, December 05, 2005

Cross-Linking And Search Engine Optimization

 

Cross-Linking And Search Engine Optimization
WebProNews - Lexington,KY,USA
Web site designers and developers should know how to create search-engine friendly design templates. However, most Web developers ...

Realistic SEO Expectations
Internet Search Engine Database - USA
... Rankings Advisor. Jill specializes in search engine optimization, directory submissions, SEO consultations and seminars. She has ...

News Search Is Influencing Internet Marketing
Promotion World - San Diego,CA,USA
... changing so fast that half of what we knew a year ago about search engine optimization and marketing is now obsolete, reports Greg Jarboe in his SEO-PR Newsblog ...

All Your Bases are Belonging to Google
Internet Search Engine Database - USA
... He has worked as an SEO for over 5 years and welcomes the opportunity to share his experience through interviews, articles and speaking engagements. ...  

eMergent Marketing: New Employee Announcement-Jason Carr
Emediawire (press release) - Ferndale,WA,USA
The addition of Jason to the paid search team represents continued and consistent growth within this important segment of the search engine marketing industry. ...

Engine Ready to Offer Unique Opportunity For Ad-Tech Attendees
ClickPress (press release) - Sharjah,United Arab Emirates
... analytics. Helping customers execute successful search engine marketing strategies and providing key web statistics, Engine Ready, Inc. ...  

News Search Is Influencing Internet Marketing
Promotion World - San Diego,CA,USA
... Yahoo News now indexes blog posts in response to the clear trend that early ... has emerged as an essential part of your search engine optimization and marketing ...

Next Level SEO: Press Release Optimization
WebProNews - Lexington,KY,USA
... until they read about it somewhere else. For a more detailed look at Odden's tips on press release optimization, check out his blog.

Creating Web sites takes steps toward standardization
Portsmouth Herald News - Portsmouth,NH,USA
... It's led to a new specialty called search engine optimization. ... Another powerful trend is the rise of the Web log, or blog, which Craig calls the most ...

Time of the Essence for Online Advertisers
SEO Blog - Victoria,BC,Canada
... While theoretical mountains are being moved around Madison Ave , the simple and practical business of organic search engine optimization and placement ...  
 

Search Engine Strategies Conference - Search Engine Optimization Show in Chicago

 
Zunch Communications, Inc. Sponsors Search Engine Optimization Show: Award-Winning Interactive Agency Team Heads to Chicago for Search Engine Strategies Conference

The Zunch Communications, Inc. (http://www.zunch.com) team arrived in Chicago today to participate as a Premier Plus sponsor of JupiterMedia’s Search Engine Strategies conference. As a sponsor and exhibitor, the Zunch team will be available in booth 305 for consulting and information regarding agency services. Jeff Martin, Director of PPC Auditing and Fraud Detection Services for Zunch will be serving on Thursday’s panel entitled, “Auditing Paid Listings and Click Fraud Issues.”

Dallas, TX (PRWEB) December 5, 2005 –- The Zunch Communications, Inc. (http://www.zunch.com) team arrived in Chicago today to participate as a Premier Plus sponsor of JupiterMedia’s Search Engine Strategies conference. As a sponsor and exhibitor, the Zunch team will be available in booth 305 for consulting and information regarding agency services. Jeff Martin, Director of PPC Auditing and Fraud Detection Services for Zunch will be serving on Thursday’s panel entitled, “Auditing Paid Listings and Click Fraud Issues.”

Organized by search engine optimization (
SEO) expert Danny Sullivan, Search Engine Strategies conferences are for search professionals interested in staying “on top” of industry news and innovations, as well as for marketers and retailers to learn more about the booming search industry.

“The SES shows are a great networking opportunity for us,” said Zunch Chairman & CEO John Sanchez. “More importantly, it’s our place to stay on top of our game and discuss industry advancements and issues with other professionals. Zunch has always been a world leader in SEO services and these conferences allow us to ensure we can stay experts in this flourishing industry.”

In attendance for Zunch will be Chairman & CEO John Sanchez, Director of Business Development Todd Browndyke, Director of Auditing and Fraud Detection Services Jeff Martin, Business Development Manager for Zunch San Francisco Massimo Burgio, Senior Developer Scott Wilson and native-Chicagoan and Business Development Manager for Zunch Chicago Charlie Gruber. With a business development team, pay-per-click (PPC) auditing and click fraud specialist and senior developer on hand, Zunch will be available to further explain search and development services while providing hands-on demonstrations and research for interested parties.

“We’ve brought a solid group to Chicago to showcase our next-generation content management system, our Click Fraud Detective PPC auditing system and the many services we offer,” said Sanchez. “We look forward to speaking with prospective clients and anyone interested in learning more about all that we can do to help a business increase their online presence.”

Headquartered in Dallas, Texas, Zunch Communications, Inc. (http://www.zunch.com) is a search engine optimization,
website design and Microsoft Certified application development company dedicated to achieving measurable results for its clients. Top-ranked worldwide in search engine optimization; Zunch Communications is a member of DFWIMA, SEO Consultants, seopros, DFWSEM, topseos and a Circle Member of SEMPO. Zunch also maintains offices in San Francisco, Chicago, Shanghai and Mumbai.

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Press Contact: Angela Jones
Company Name: ZUNCH COMMUNICATIONS
Email: email protected from spam bots
Phone: 972-455-4815
Website: http://www.zunch.com

Thursday, December 01, 2005

The sky's the limit with New 'No-Limit' SEO

 
Search Engine Marketing and Optimization (SEM / SEO) Firm Announces Release of New 'No-Limit' SEO

Pole Position Marketing (www.PolePositionMarketing.com), a leading provider of search engine marketing strategies and SEO, has unveiled an enhanced set of optimization services called No-Limit search engine optimization.

Reno, NV (PRWEB) December 1, 2005 -- Pole Position Marketing (www.PolePositionMarketing.com), a leading provider of search engine marketing strategies and SEO, has unveiled an enhanced set of optimization services called “No-Limit” search engine optimization.

“No–Limit” SEO is a new ongoing SEO strategy that allows for the constant evolution of a client’s internet marketing campaigns and ensures ultimate website relevance to the search engines for competitive, high-volume search phrases. The basic concept of “No-Limit” is to provide a flat, low monthly fee for the constant, ongoing optimization of a site, rolling out new optimized pages and targeted keywords every month. By focusing optimization in this way, clients are able to establish themselves as an industry authority for virtually all relative keyword phrases.

“‘No-Limit’ optimization allows our clients to have continuously improving websites causing them to advance beyond, and stay ahead of, their competition,” say Stoney deGeyter, President of Pole Position Marketing. “Instead of being charged additional set-up and monthly fees anytime there is a change or upgrade to their account, clients are now able to target an unlimited number of keywords throughout the life of their marketing campaign.”

“No–Limit” SEO will benefit online businesses in any industry because it never allows a site to stagnate, which can often lead to being overtaken in the search results by the competition. As the needs of the business change, the SEO campaign adapts accordingly to match its micro and macro environments.

This new strategy has an element of flexibility that will compliment the ever-changing nature and rapid pace of online business. It is designed to complement a client’s total marketing efforts, even as marketing goals change with time. On track with a business’ growth, “No-Limit” SEO continues to find new avenues of opportunity that promote growth, rather than inhibit it.

No Limit SEO is also an economical choice, as pricing is not based on a per-keyword or per-page basis. For one flat monthly fee, new targeted keywords are identified and pages optimized monthly, bringing in targeted traffic from new avenues every month, continuously improving the client’s return on investment. You can find more info on “No-Limit” SEO at http://www.polepositionmarketing.com/search-engine-optimization/keyword-optimization.php

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Press Contact: Stoney Degeyter
Company Name: POLE POSITION MARKETING
Email: email protected from spam bots
Phone: 775-677-4799
Website: http://www.polepositionmarketing.com


[Editor's comments: I'm sorry, how is this different from the monthly fees changed by many SEO companies?  (hris ] 

SEO Workshop Teaches Top Ranking Optimization Skills

 
SEO Workshop Teaches Top Ranking Optimization Skills in Las Vegas, Nevada on Dec. 12-16, 2005

Leading SEO Industry educators Robin Nobles and John Alexander bring their 5-Day hands-on SEO Workshop to Las Vegas on Dec. 12-16,2005

Las Vegas, Nevada (PRWEB) December 1, 2005 -- Celebrating their 4th year in business together, Robin Nobles and John Alexander have scheduled a student reunion as part of their upcoming SEO Mastery Workshop which is coming up in Las Vegas, Nevada on Dec. 12-16.

John Alexander recently stated, "We're pleased to look back over these 4 years and to see how far our students have come. Many of our students have done some pretty impressive optimization and search engine marketing work with the skills they've learned from us." We've helped people build their search engine visibility from many different types of professional services ranging from the Legal industry to REALTORS and from Mortgage and Insurance professionals to Hospitals and other institutes and businesses. We've had attendees that are SEO industry profesionals to independent affiliate marketers and private individuals come to train with us too."

In the last 4 years, Nobles and Alexander have attracted attendees to their private SEO training events from places as far away as England, Ireland, Belgium, Italy, Asia, Thailand, Hawaii as well as from across Canada and the United States too.

The Las Vegas Workshop on December 12-16 includes a 2-Day Beginners SEO Workshop a 3-Day Advanced SEO Workshop and of course a Complete 5-Day SEO Workshop that combines Beginning and Advanced Workshop sessions together.

Details about attending the SEO Workshop:
http://www.searchengineworkshops.com

Recent student comments:
http://www.searchengineworkshops.com/testimonials.html

The Current Workshop 5-Day Agenda:
http://www.searchengineworkshops.com/workshop_agenda.html

Registration Page:
http://www.searchengineworkshops.com/registration.html


Free SEO Tips:
Robin Nobles and John Alexander are currently offering a free SEO "Tip of the Day" delivered each and every day by e-mail for free.

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Press Contact: John Alexander
Company Name: SEARCH ENGINE WORKSHOPS
Email: email protected from spam bots
Phone: 905-853-4472
Website: http://www.searchengineworkshops.com


[Editor's comment: I'm surprised that known industry figures are still touting  "Top Ranking" as something that people should be pursuing. Isn't traffic and conversions what site owners really want? Shouldn't that be the focus and not just rankings...? (hris ]